Personalization

Personalization
Personalization is the customization of a product for a desired reason. It is a key feature in social media as each user has a personalized identity online. The World Wide Web is personalized as each web page is designed for a specific reason, and they are all different. One of the main ways the World Wide Web is personalized is due to search bubbles. This personalization limits users exposure and takes advantage of users who are not informed.